Are you using text on your Instagram™ Stories? Well, you should be. In fact, 85% of users watch Instagram™ on silent. Meaning, if you do not have text or captions on your Instagram™ Stories, you will lose your followers’ attention and they will swipe on over to the next person's content.
Keep reading to discover how to use the Instagram™ Stories updated fonts and three Stories font best practices you should always keep in mind.
In this blog post:
For example, when I shared a week-long Instagram™ Stories series I used Comic Sans to mark each day. While it’s a subtle design choice, it added consistency to the series throughout the campaign.
Take a look at how the Nest at Truth Farms uses Chic Serif to add a touch of elegance to their Instagram™ Stories. This font is the perfect choice for a wedding venue that prides itself on providing a luxury experience.
Even though the default for the Sans Serif font is black, it’s easy to change the block color to reflect your brand. Just make sure that the text is still readable with the color you pick.
Alexa Fueled Naturally, for example, uses classic Serif in almost all of her Instagram™ Stories. Like most Instagram users, Alexa knows that her followers are likely watching her Stories on mute. The classic Serif font is an easy way for her to add closed captions or highlight the main points of her Stories.
Instagram Stories Update to Brand Your Stories with Updated Fonts and Text Options
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